Valentines Day Commercialization

Did anyone else see the Valentine's Day commericals on TV where various famous female actresses displayed the message to men that Valentines Day was simple, chocolate, flowers, and dinner. Now as much as I like all that stuff the commercializing of it just seemed plain wrong to me. If guys want to celebrate Valentines Day and do something nice for their significant other they should, they shouldn't be pressured by silly commercials with B-list actresses. If anything what most girls want on Valentines Day is not a fancy dinner or roses, it's more about the thought that they put behind their gifts and or actions. I had never seen a Valentines Day commercial until year, and it was just weird to see how typically commercialized holiday they made it out to be.